Trends

Backyard dreams
Trends
July 24, 2023
Retailers and wholesalers can help consumers conjure up the coast with decor for outdoor...
Encapsulating the sea
Trends
July 16, 2023
Ocean-inspired aromatherapy products are deepening the connection between customers...
Q & A with Julie Smith Vincenti
Trends
June 1, 2023
Julie Smith Vincenti shares how current conditions and regional trends in coastal decor...
Beach-worthy bags
Trends
May 31, 2023
Trending bags for beachgoers are versatile, have convenient features and help the planet....
Elevate decor inside your store
Trends
May 24, 2023
These beach, coastal and nautical retailers are helping customers create sea-inspired...
Sustainable statements
Trends
May 12, 2023
Coastal jewelry makers are embracing sustainable practices and causes with designs and...
Calming creations
Trends
May 11, 2023
Coastal jewelry has taken on a distinctly daintier, calming and natural vibe as customers...
Buying that makes a difference
Trends
May 4, 2023
The Saint Louis Zoo is showing its patrons that people are part of the solution to creating...
Seaside sustainability
Trends
April 19, 2023
Shoppers are putting their dollars where they can have a positive environmental impact,...
Souvenirs that go the distance
Trends
April 6, 2023
These trends and ideas can set your store’s souvenir offerings apart from the...
A better day at the beach
Trends
Feb. 24, 2023
Fun, comfort, safety and style are among the features beachgoers are looking for when...
Forces of fashion
Trends
Jan. 18, 2023
Spring and summer 2023 resortwear trends let go of the restraints of the past few years...
What the lake lovers like
Trends
Jan. 3, 2023
Lake-inspired product trends show continued love for that easy-living lifestyle.
Connecting with kids
Trends
Dec. 15, 2022
Products geared toward children can open up opportunities for seaside stores to capture...
Drinkware that delights
Trends
Dec. 14, 2022
Help customers keep their beverages the right temperature while also infusing personality...
Viva Magenta is Pantone 2023 Color of the Year
Trends
Dec. 7, 2022
An unconventional shade for an unconventional time, Viva Magenta is a symbol of strength,...
Impulsive forces
Trends
Nov. 8, 2022
When strategically stocked and displayed, last-minute impulse buys can ring in big sales...
It's all in the name
Trends
Oct. 26, 2022
Apparel, home decor and gifts featuring a name are powerful items that appeal to locals...
Capitalizing on casual
Trends
Oct. 24, 2022
Coastal shops can offer versatile wear-anywhere styles that appeal to customers’...
Beach towel bliss
Trends
Oct. 7, 2022
Help customers find the right beach towel by giving them options they can see and feel....
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