Cover Story: A ripple effect
What began as a venture to offer Lake Wallenpaupack merchandise has evolved into a trio of businesses.

Style Trend: Trendy vibes and timeless tides
A mix of popular decor styles with some ageless coastal elements always sell for seaside retailers.

Retailer Update: A glass half full
Despite facing several big storms, Sea Glass Lane keeps finding ways to adapt and grow its retail business.

Product Focus: Coastal charms
Stacking, layering, personalization and natural elements are some top trends among coastal jewelry makers.

Coastal Connections: Coastal jewelry
Blue Room Gallery, Coast Boutique and Mermaid Ranch share their best jewelry selling advice.

Starfish Award: Becoming part of the story
My Darling Maine in Bar Harbor, Maine, finds ways to give that make it part of the community’s story.