June 18, 2023

Australian swimwear brand is known for its commitment to craftsmanship and social impact.

Photo: Bella Camerino

Lisa Maree, the renowned Australian resort and swimwear brand, has announced the opening of its first retail store in Laguna Beach, California. The store offers customers an immersive shopping experience and a chance to explore the brand's collections in-person.

The 850-square-foot boutique is now open for in-store shopping, featuring every style on display and a dedicated sales assistant for fittings. Customers can purchase the full range of swim and resortwear available on lisamaree.com, including popular crochet cover-ups and knitted bikinis.

“I live in Laguna Beach and felt that there was a gap in the offering that Laguna provides for a higher-end luxe boutique.” says Founder Lisa Maree. “We want to provide customers with a luxurious and personal experience.”

In addition to its dedication to design, Lisa Maree actively supports women in small rural communities of developing countries by reintegrating their artisanal products into the global market, providing them with alternative employment opportunities. Every crochet piece is meticulously crafted for up to 18 hours by skilled artisans. Through its unique approach, Lisa Maree says it continues to redefine the swimwear industry with its commitment to craftsmanship and social impact.

The Lisa Maree retail store is located in the heart of Laguna Beach at 210 N. Coast Highway. The store opened to the public June 1.