Kathy Cruz, founder of Savvy Shopkeeper, sits down with Coastal Connections Conference Director Kristin Ely to discuss her keynote, "A Coastal Retailer's Profit Playbook," and the practical strategies coastal retailers can use to boost profits and create a more sustainable business:

https://www.youtube.com/watch?v=QX18TwhsDw0

The 2026 Coastal Connections Conference takes place Sept. 18-20 at Margaritaville Resort Orlando. Visit www.coastalconnectionsconference.com for details and registration information.