Holiday decor company Kurt S. Adler Inc. has introduced two new ornament collections geared toward seaside retailers.
The Palm Royale collection draws inspiration from the Apple TV+ series of the same name, which has helped spark a renewed interest in Palm Beach–style design. The ornaments feature a 1960s-inspired color palette of pink, blue and green and include acrylic flamingos, mirrored pink champagne bottles, a retro pink Volkswagen, glass beach ball sets and a Santa figure cruising in a pink convertible.
“We wanted to refresh the beach theme and introduce some Palm Beach vibes,” said Michael Adler. He noted that the collection has performed well in coastal markets, particularly in Palm Springs and Hawaii.
The second season of Palm Royale is scheduled to air in 2025.
“They glow in the dark, which really pops with color and is a great way to stand out,” Adler said. “It’s a literal head turner and talking point for anyone walking around our showrooms.”
According to Adler, the ornaments are designed to be visually appealing during the day and then illuminate at night when lights are turned off. He added that the ornaments are best used in combination with UV LED black lights, which the company also sells. “We want retailers to be excited with the opportunities to create amazing displays in store windows, in a tree, or on a wall in the store,” he said.
Both collections are available to retailers now. Kurt S. Adler, Inc., a family-run company in operation for nearly 80 years, introduces approximately 7,000 SKUs annually, with 30% of its assortment being new each year.
