The Summer 2024 edition of Atlanta Market will feature several updates for buyers, including refined gift and home temporaries, a remerchandising of The Gardens, expanded outdoor living resources and the launch of a web-based Market Planner tool.
“ANDMORE’s commitment to delivering efficient, effective and compelling markets thrives this summer with updated categories and curated sourcing across campus,” says Bob Maricich, ANDMORE CEO. “From retailers searching for new product and best-selling resources to augment their merchandise mix to designers looking fore the perfect match for their projects, Atlanta Market offers the industry more opportunity and more connections this July.”
Summer 2024 highlights include remerchandising in the Atlanta Market temporaries for better product discovery. The gift and home temporaries are consolidating into seven categories across eight floors in Buildings 2 and 3 for optimized sourcing. According to ANDMORE, some 1,400 temporary exhibitors will be showcased.
Following major reconstruction on the 10th floor of Building 2, The Gardens have been remerchandised throughout Floor 9 to create a single garden gift sourcing destination. Almost 55 outdoor living gifts and accessories complement more than 170 casual furnishings this summer.
Running concurrently with Atlanta Market, Casual Market Atlanta returns for its second event with seven floors of permanent and temporary resources across the casual and outdoor category. The Casual Market represents 400,000 square feet of permanent showroom space, giving Atlanta Market buyers the opportunity to source cross-category vendors for a unique retail mix.
ANDMORE also has planned four days of programming to supplement the show’s buying opportunities. The week begins with a Market Kickoff Party on Wednesday, July 17 in the Atrium in Building 3. Additionally, three interactive cooking classes will take place on Building 2, Floor 8. The show will also feature six seminars across two locations — Building 3 Atrium and Building 1 Seminar Space — for educational opportunities.
Additionally, ANDMORE will recognize top trade show displays with its Best Booth Awards in six categories: Best Storytelling, Best Use of Color, Best Interactive Elements, Best Branding Display, Best Product Merchandising and Best of Show.
Atlanta Market is also hoping to make this event easy for attendees with at-market buyer-friendly tools. New this summer will be the Market Planner, which is a web-based planning tool to assist in pre-show mapping and strategy. Attendees can also use the @Market App throughout the show.
Registration is now open for Atlanta Market, which takes place July 16-22 at AmericasMart Atlanta. Visit www.atlantamarket.com for more information.
