NY NOW to showcase brands from across the globe

By Edited by Megan Smalley

Over 90 international brands from 19 countries will be on display at the Javits Center in August.

NY NOW has announced that buyers can find over 90 international brands and makers from 19 countries on display at its show Aug. 2-4 at the Javits Center in New York. Show organizers say NY NOW will give buyers direct access to product lines that can’t be found elsewhere in the U.S. market.

International brands and makers exhibiting at NY NOW include makers of hand-forged jewelry from Brazil to artisan ceramics from Sicily and beadwork rooted in South African craft traditions. Many of the participating brands are supported by their home countries’ trade and export programs, underscoring NY NOW’s role as a launchpad for makers entering the U.S. market for the first time.

Beyond the individual exhibitor booths on the show floor, buyers can explore three curated national pavilions built for focused discovery, including:

  • The Sicilian Pavilion: 15 companies spanning gift, lifestyle, jewelry and accessories, showcasing the craftsmanship of this Italian region.
  • The Ghana Pavilion: A broad, vibrant range of gift and lifestyle products from 14 participating brands or companies.
  • The South African Pavilion: 11 companies concentrated in jewelry and accessories, reflecting the country's distinctive beadwork and metalwork traditions.

“NY NOW has historically been known for its international presentation, showcasing handmade, artisanal product alongside more mainstream brands from countries around the world,” says Dorothy Belshaw, CEO of NY NOW. “Having product from almost 20 international countries brings a diverse aesthetic and point of view to the show.”

For more information about these and other exhibitors, visit www.nynow.com.