NY NOW to celebrate 100th anniversary at its Summer Market

The wholesale trade show is also debuting a Summer 2024 Market Directory for its upcoming event.

NY NOW, a premier wholesale trade show in New York City serving the gift, home and accessories marketplace, has unveiled plans for its 100th anniversary celebration this August at the Summer 2024 Market.

Returning to New York City’s Javits Center from Aug. 4-7, NY NOW’s Summer Market 2024 will showcase enhancements aimed at providing a collaborative and immersive experience for exhibitors and attendees. As the Summer Market approaches, NY NOW plans to commemorate its 100-year legacy through immersive experiences, live programming, lobby installations and receptions across the show floor.

“In our centennial year, NY NOW’s primary focus is mastering ‘intimacy at scale,’” says Kim Mancuso-Telford, general manager of NY NOW. “Even as we grow, we’re intent on continuing to provide the intimate interactions and key networking opportunities that our partners value. Our commitment to advancing the future of the industry while fostering meaningful connections within our community ensures that NY NOW paves the way for the next 100 years of ingenuity and collaboration.”

In addition to commemorating the anniversary, NY NOW is releasing a Summer 2024 Market Directory on NY NOW ONLINE, an integrated wholesale platform that’s powered by acquired marketplace Bulletin. The directory showcases confirmed exhibitors and serves as a guide for those attending the upcoming market. Exhibitors can upload their products and use the platform’s e-commerce features, while buyers can shop and connect with exhibitors all year round.

“Innovation is at the heart of everything we do,” says Matthew Mathiasen, event director of NY NOW. “Our renewed focus on programs that nurture emerging talent, such as the NY NOW Incubator and CURATED at Luxury Lifestyle (formerly known as the Emerging Fine Jewelry Designer Incubator), ensures that our buyers will be met with unparalleled product discovery this August. We’re also continuing to focus on dynamic panels and discussions, which offer valuable insights to help elevate businesses by staying ahead of industry trends. Attendees can look forward to thought-provoking sessions on topics like meeting consumer expectations to maximize relevance and loyalty, and harnessing AI for retail success.”

Twice a year, NY NOW draws buyers who anticipate the latest debuts, high-end designs and must-have wares across the categories of Gift & Lifestyle, Home and Jewelry & Accessories. NY NOW also offers Market “Destinations” on the show floor to foster and connect specialized communities. These destinations include: Rising Artisans (a program for global makers), Luxury Lifestyle (a community of luxury jewelry and accessory designers), The NY NOW Incubator (new-to-NY NOW brands under five years old) and International Pavilions (brands from countries across the globe). Visit www.nynow.com for more information about exhibiting or attending the upcoming event.